We Help B2B Clients Fully Leverage the Internet
Search Engines
The impact of the
internet across the workplace cannot be understated.
Whether it's Google, Yahoo, msn, , or
any of the other search engines and directories, your business too can
be on top of the category listings. netFactor can help
your business tap this exploding digital audience in an affordable,
measurable, and sustainable way to find active business buyers.
Through OnLine Marketing our customers
achieve visibility for their products on the web. It starts with our
proprietary analysis process. We carefully evaluate a number of key
attributes spanning product names, market segments, competitors and
more - all to accurately determine the most effective means of
messaging to your buying audience. The client receives intelligent
recommendations, traffic estimates, and budget projections before
their OnLine campaign ever begins.
Then we place onto the major search
engines highly-targeted ad phrases to appear whenever someone is
searching on a specific product or service. Perhaps a product name. It
may be a unique feature, or particular market segment you sell to.
Maybe even a competitor? Almost immediately you can begin receiving
targeted web traffic, at a practical cost.
Through Online Search Marketing, the client
receives many advantages
The netFactor Online Marketing
services also include many additional benefits -
-
Affordability - with clicks as low as a nickel, paid search is both
affordable and cost effective
-
Immediacy - your messaging can be delivered within days to drive new
site traffic volumes
-
Targeted Messaging - deliver a specific message to differing segments
-
Targeted Delivery - these website Visitors can be delivered to very
specific landing pages for highly targeted product messaging and
offers
-
Visitor Data - a wealth of data is collected on your respondents to
further improve your website effectiveness, and to drive additional
web tactics (SEO)
-
Conversion - we track Visitors right from the click all the way to
their contact to provide true campaign ROI
Managing Analyst - a
netFactor Analyst is assigned to each client to oversee your
Online Marketing campaign. They understand your business, your
objectives and your budget. They regularly monitor your online
search campaign, and make ongoing adjustments to ensure budget
and performance objectives are being met. And, they continually
test and refine your listings to ensure optimal results.
Monthly Performance Reporting
- you receive a rolled up report with summary and detail of your
campaign's performance. Includes all keywords, costs, conversion
across all of the participating search engines. We make it easy
to understand your effectiveness, and return on your online
marketing investment.
Monthly Written Analysis -
each month you also receive a summary overview of your
campaign's performance. This also contains evaluation to
previous periods, marketplace trends, along with recommendations
for how to drive new traffic and to increase efficiencies. We
also include highlights of online search news and events
impacting the B2B marketer.
